Articles and Papers

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This is a small selection of some of the most recent articles, interviews and academic papers written by Simon Anholt. It also includes all his Editorial Prefaces from the journal Place Branding and Public Diplomacy and the General Reports for the Nation Brands Index (these are quarterly from 2005 until 2007, and then annual).

These publications are all free to download. If you do want to quote them in your article, website, blog, thesis, dissertation or any other work, even if it's just a sentence, please always remember to acknowledge the original author, and give your readers a clear reference to the text you are quoting (title/URL, publisher, date).

Articles & Interviews to Download
Simon Anholt's TED video goes viral - 1,200,000 views in the first 2 months
Simon Anholt launched his new project, the Good Country Index, at TED Berlin on June 23rd 2014. More >
The Good Country Index is now online
Check out for the full rankings. More >